Letter from

The Newsletter for Brands Thriving in the AI Era

In the age of AI, the top 1% of brands will be the most authentic and human.

About

Hi, I'm Zero,
a New York-based Brand Director
with 17 years of experience.
(Current) Brand Coach,
Founder

Drawing from years of directing experience, I offer brand coaching and develop educational programs.

Former Director at Paramount New York Headquarters,
First Korean Director at Nickelodeon.

Worked as a Brand Marketing Art Director for a total of 7 years.

Nickelodeon Art Director Showreel

When the video is not displaying ->

15-time winner of the PromaxBDA Awards, the Oscars of the media industry.

Awarded 10 Gold, 1 Silver, and 4 Bronze prizes in brand marketing.

BFA from SVA New York, MFA from Parsons School of Design.

Majored in Design and Technology.

Zeroverse is
a virtual world for creators.
A community for the misfits

Zeroverse is growing into
a branding education hub for the AI era,
where you can think freely, innovate, and push boundaries.
자료

Resources

Resource A

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi vitae nulla.

Resource B

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi vitae nulla.

Resource C

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi vitae nulla.

Paid Services

Services

Brand Coaching
1:1 Personalized Brand Coaching

We provide personalized one-on-one brand guidance, helping brands grow globally—whether personal or corporate.

[Launching Soon] Brand Group Coaching

Brand coaching conducted in a group format.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare."
"Zero!!! I read and reread your reply over and over again. It felt like I was sailing alone through a dark, vast ocean—until I encountered a shining pod of dolphins lighting the way. I’ll definitely give it a try, just as you suggested. I can do this!"
@
"After reading over 40 books and investing a significant amount in consultations, I still couldn’t fully grasp the concepts of branding and marketing for three years. Then, like a ray of light, someone appeared—delivering crystal-clear insights, one after another. Zeroverse."
@chaussurelapin
"With our newly launched channel focused on 'books,' we were able to establish a stronger and clearer brand identity thanks to Zero's sharp analysis and insightful advice. We truly appreciate it!"
@hwigebooks
"First and foremost, I want to express my sincere gratitude for your incredibly detailed feedback. It was immediately clear from your response that you had thoroughly and thoughtfully reviewed the materials I provided."
@juyeon
"I truly appreciate the effort you put into reviewing my posts and providing thoughtful advice. You answered my specific questions in great detail, while also offering an objective perspective and insights based on audience preferences. It was incredibly helpful!"
@Adri
"As I listened to your story, the things I had long felt uncertain about became clearer. While it also added more to think about, my steps feel lighter now—because I finally know the direction to take and how to walk this path. Thank you, @zeroeverse 🙏"
@chaussurelapin
"I received a review on my marketing work. Just reading their insightful and engaging newsletter has already been a huge help. But today, they took it a step further—applying laser-focused tactical strategies directly to my post, like a masterclass in professional warfare. It feels like I got hit in the head, leaving me stunned, yet at the same time, my mind has never been clearer."
@nomaic.jin
Others
AI+Branding Challenge Program

Create Your Own Zodiac Brand with Midjourney! Receive detailed information automatically and don’t miss out on exclusive discounts!

[Coming Soon] AI + Branding Webinar

A special event exploring branding elements powered by AI.

"I feel so accomplished for completing this challenge! Through this experience, I learned how to utilize AI more effectively and had a lot of fun along the way. I conducted research using various chatbot AIs, developed themes and storylines, and worked on writing. Creating images with Midjourney was not always easy, especially maintaining consistency, but I realized just how crucial that process is."
"The best part of this challenge was the interaction with others! I loved the warm atmosphere where we supported and encouraged each other to grow together. Of course, thanks to Zero’s leadership and feedback, I was able to find direction and create even better results. Get ready for both the carrot and the stick! :)"
"This challenge was not only about Midjourney and branding but also about realizing the importance of self-expression. It was a great opportunity to understand myself better. That’s why I highly recommend this challenge to others—it’s a chance to share stories, unleash creativity, and see the world from a fresh perspective."
"브랜드 전문가이신 제로님의 피드백이 정말 좋았습니다! 이론적으로는 그동안 공부를 많이 해왔기에 나름 "브랜딩"에 대해 안다고 생각했지만, 이번 챌린지를 통해 다소 추상적으로 알고 있던 부분이 있었다는 것을 알게 되었고 브랜딩을 체화시키는 시간이 되어서 좋았어요."
Ollie, Contents Marketer
(@learner_ollie)
"Even if you start with no knowledge, Zero will guide you every step of the way. Just follow along, and before you know it, you’ll have built a brand that reflects your unique worldview! The virtual brand I created felt like an extension of myself, making it impossible not to feel deeply attached to it."
Solsol
(@sisigolgol_life)
"I had studied branding extensively in theory and thought I had a solid understanding, but through this challenge, I realized there were still abstract aspects I hadn’t fully grasped. It was a great experience to internalize branding on a deeper level."
Ollie, Contents Marketer
(@learner_ollie)
"- Get motivated by seeing other people's work

Learn branding while getting started with Midjourney
Gain the ability to create Midjourney images that match your vision
Highly recommended if you're unsure where to start or want to create cohesive brand imagery"
Kurara, Designer
(@kkurara.design)
"The best part of this challenge was the interaction with others! I loved the warm atmosphere where we supported and encouraged each other to grow together. Of course, thanks to Zero’s leadership and feedback, I was able to find direction and create even better results. Get ready for both the carrot and the stick! :)"
Kimagine, AI Artist
(@ikimagine)
"In the Zeroverse Challenge, there are weekly tasks to refine your brand identity and express it through Midjourney images. You have to put in quite a bit of effort. You can do the bare minimum, but the more effort you put in, the more you’ll gain from it."
Kwak Ran, Consultant
(@airanlab)
"I initially joined with the vague expectation of just gaining technical knowledge about Midjourney and branding, but it turned out to be a process that made me reflect on the fundamental reason why I'm doing this. I also really enjoyed the opportunity to connect with others who share similar curiosity and passion."
Bona, Interdisciplinary Designer
(@thin_tod_tom)